Articles

How Speaker Bureaus Get Paid

"So How Do You Guys Get Paid?" It's the most common question we get from event planners. Right after "who do you have available" and right before "wait, seriously?" Here's...
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Three Types of Speakers. Only One of Them Does All Three Jobs.

Every event planner has sat through this conversation: "We need someone with expertise." Then five minutes later: "But we also want them to be inspiring." Then: "And obviously they need...
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Why a Strategic Speaker Booking Partner vs Traditional Bureau?

"The other bureaus are good... but it feels like they don't really listen to me all the time." We hear a version of that constantly. Not a complaint about service....
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You Can Book Any Speaker Through Any Bureau. Here’s Why You Shouldn’t.

A speaker said this to me once: "All the bureaus are connected. You can book pretty much any speaker through pretty much any bureau." He wasn't wrong. But that's exactly...
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Speaker Representation, De-Bunked

Most planners assume "speaker bureau" means one simple thing. It doesn't. Speakers are represented four different ways, and knowing which one you're dealing with changes how the whole booking process...
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The Celebrity vs Professional Speaker

A Celebrity Speaker Is a Valuable Option. A Professional Speaker Provides Value. Every event planner faces this decision at some point. Book the name people recognize, or book the speaker...
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